Advertising as Art
I am so impressed with the work of Coleen Rider, of Coleen & Company, an antiques & vintage décor retail studio located in Los Angeles. In addition to selling her fabulous wares at her studio and online, Coleen has just launched, Creative & Co., where she specializes in e-mail ad campaigns & promotions, website ads and graphic design work. I was so taken by Coleen’s e-cards that I commissioned her to design my Paris Hotel Boutique holiday card (above).
Coleen has an amazing eye for color and juxtaposition. It was so much fun working with her on my card. She has a unique process for developing her artwork by getting to know her customer and tailoring her design to capture your personality & viewers. We collaborated about ideas by Coleen inquiring about everything from my favorite colors to what message I wanted to convey, then translating it into online art form.
Coleen's element of whimsy is what really excited me. I told her to surprise me with the card and when she e-mailed me the draft, I was more than thrilled! The most exciting part about working with Coleen is that her artwork is one-of-a-kind and doesn’t look like a mass-produced commercial e-mail. Thanks Coleen for creating my fabulous card!
If you want more info and rates about Creative & Co., contact Coleen Rider at 310-839-2908 or e-mail, firstname.lastname@example.org.